I believe every person deserves to see clearly before they choose, because the difference between a struggle that grows you and a struggle that breaks you is whether you walked in with your eyes open.
Shivam Shroff.
I turn complex business problems into systems that deliver measurable results. I combine analytical thinking, technical execution, and business understanding to help teams see clearly, make informed decisions, and turn those decisions into action.
Python
pandas
Tableau
SQL Server
MySQL
PostgreSQL
MongoDB
NumPy
Matplotlib
Excel
Superset- Machine Learning
Google Cloud
What I care about, and where I spend most of my time.
01Business Analytics & IntelligenceTurning fragmented data into actionable insights. Built analytics infrastructure that reduced data extraction time by 93%.
02Automation & SystemsBuilding smarter workflows that eliminate inefficiencies. Automated 15+ dashboards, saving 260 hours of manual reporting annually.
03Business & Solutions ConsultingTranslating ambiguous requirements into measurable outcomes. Developed analytics that uncovered ~£1M in inefficient annual marketing spend.
04GTM & Revenue SystemsConnecting strategy, technology, and execution. Built outbound infrastructure, CRM workflows, and performance tracking systems.
The Golden Circle · swipe slowly
Clarity before choice.
I investigate problems, verify information, connect people and systems, and make the available choices clearer. Then I help turn informed decisions into practical action.
Analytics, consulting, business operations and GTM systems. Different challenges, different tools, the same purpose. Clarity that enables action.